The Origin of Nova Roma: A New Name Inspired by Timeless Italian Craftsmanship

The Origin of Nova Roma

Every remarkable brand begins with a vision. For Nova Roma, that vision was to create decorative wall finishes that embody timeless beauty, exceptional craftsmanship, and architectural elegance.

Nova Roma is a premium decorative wall finish brand formerly known as Vasari. While the name has changed, our commitment to quality, innovation, and sophisticated design remains stronger than ever.

The transition to Nova Roma represents more than a rebranding—it marks the beginning of a new chapter while honoring the artistic heritage that has always defined our products.


Inspired by the Eternal City

The name Nova Roma combines two powerful ideas.

“Nova” is derived from the Latin word meaning “new.” It symbolizes innovation, fresh beginnings, and the continuous pursuit of excellence.

“Roma” pays tribute to Rome, one of history’s greatest centers of architecture, art, and craftsmanship. From marble palaces and grand basilicas to intricate frescoes and classical interiors, Rome has inspired generations of designers and artisans around the world.

Together, Nova Roma represents a new expression of timeless Italian elegance.


Continuing the Legacy of Vasari

For years, the name Vasari became associated with premium decorative finishes admired for their luxurious textures, authentic appearance, and refined character.

As the brand evolved, it became clear that a new identity was needed—one that would better represent its growing vision while preserving everything customers had come to trust.

Nova Roma continues that same legacy by offering premium decorative wall finishes that transform ordinary walls into architectural masterpieces.

The craftsmanship, materials, and dedication remain unchanged. Only the name has evolved.


Italian Inspiration for Modern Living

Nova Roma draws inspiration from centuries of Italian decorative artistry while embracing the needs of contemporary architecture.

Our finishes are designed to complement:

  • Luxury residences
  • Hotels and resorts
  • Restaurants and cafés
  • Commercial spaces
  • Retail boutiques
  • Corporate offices
  • High-end interior design projects

Every finish is created to add texture, depth, warmth, and timeless sophistication.


A Commitment to Excellence

Behind every Nova Roma finish is a dedication to craftsmanship and attention to detail.

Our collection is carefully developed to provide:

  • Premium decorative wall finishes
  • Elegant Italian-inspired textures
  • Exceptional durability
  • Timeless aesthetic appeal
  • Versatility for residential and commercial interiors

Whether creating a modern minimalist space or a classic luxury interior, Nova Roma offers finishes that elevate every environment.


Looking Toward the Future

The journey from Vasari to Nova Roma reflects growth, innovation, and a renewed commitment to excellence.

While the name has changed, the philosophy remains the same:

Create decorative finishes that combine artistic heritage with modern craftsmanship, helping architects, designers, and homeowners bring extraordinary spaces to life.

Nova Roma represents the future of decorative wall finishes—rooted in tradition, inspired by Italy, and designed for today’s most refined interiors.


Experience the Beauty of Nova Roma

Discover decorative finishes inspired by Italian artistry and crafted for contemporary spaces.

Nova Roma continues the legacy formerly known as Vasari, bringing timeless elegance, premium quality, and sophisticated wall finishes to every project.

Share your love
Fourth Dimension
Fourth Dimension
Articles: 12

Newsletter Updates

Enter your email address below and subscribe to our newsletter

Leave a Reply

Your email address will not be published. Required fields are marked *